Monday, June 7, 2010

Becoming a "Valueizer"

Greetings:

I have recently finished the best sales book I have ever read to date: "Go Givers Sell More" by Bob Burg and John David Mann, and highly recommend it to all!  The principles put forth in the book are stated clearly, and not only serve as a great solution for us to increase our results in sales, but to add value to all relationships!

I have been working as a consultant for many years, and have always believed that to be successful, all of your efforts must be focused on others.  In the book, the authors point to the key element in this process - creating value for others!  What a great concept!

That led me to the concept of being a "valueizer". This is something we can incorporate into ALL that we do, which will deepen all relationships we have, and increase our effectiveness when discussing our services and/or products with people as well. 

My perspective for calling potential clients now has changed from "wanting to establish a relationship that will eventually yield the ability to share benefits with them" (not a selfish purpose at all) to a deeper value "starting a relationship that will yield the opportunity to create value in their life regardless of the result" and it has helped me enjoy what I do at a much deeper way.

I hope this will encourage you to be a valueizer in others - and to go read "Go Givers Sell More" at your first opportunity!